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Causal: An early 1900s college basketball team gets all of their players high-heeled shoes, because tallness causes people to be better at basketball. Instead, the players are slowed and get more foot injuries.

Adversarial: The New York Knicks' coach, while studying the history of basketball, finds the story about the college team with high heels. He gets marketers to go to other league teams and convince them to wear high heels. A few weeks later, half of the star players in the league are out, and the Knicks easily win the championship.